Operating a prosperous head shop appears simple for strangers, but those responsible for product restocking and managing know how challenging the tasks are. In case you’re among those who just opened their head shops, and are searching for tips and products to enable them to operate them successfully, you’re reading the right post.

In this post, you’ll encounter the best tips and recommendations for running a prosperous head shop.

So let’s dive in.

How to Run a Successful Head Shop in 2022: The Best 7 Tips Plus Proven Recommendations

Implementing the following tips and recommendations will often help you to run your head shop successfully and safely.

1. Train Your Employees

To effectively sell your head shop items, your workers have to be knowledgeable about them. That makes employee training a major component of operating a profitable head shop.

Sometimes, your workers might be able to self-train about your products. Allowing them some little time to surf the internet for information about the items you offer for sale, can be beneficial.

However, you’ll have to go through what every employee found out by the end of the allocated time. To ensure that, the time has been spent on the purpose. As well as top up their findings with more information concerning your fast-moving products.

Additionally, involving your best-selling products’ producers can remarkably ease the training. Some producers have customer relations experts who offer detailed information about the items and tips on how to sell them more.

2. Boost Your Shop’s Point Of Sale (POS)

The (POS) system is your shop’s ticket to making sales. If it isn’t effective enough, you risk losing sales, curtailing your general performance as well as demoralizing your workers.

Whereas running a cash register in front of the shop might be sufficient for a small shop, you’ll have to go a bit high-tech if you need to remain relevant. Investing in a modern POS system will enhance your customer’s experience, and simplify your employee’s work.

Moreover, availing your worker’s smart devices like smartphones that can be used to sell, can greatly impact your sales.

3. Avoid Stocking the Less Sought After Products

Often head shops find themselves stocking up on unnecessary products. If you happen to expose your customers to the stuff they aren’t interested in, they might be subdued and leave your shop without purchasing. To prevent that from happening, you have to assess your existing stock to see if what you have is desirable. 

You’ll be able to identify all the slow-moving products easily if you do keep your inventory records properly. You should slowly get them out of the way for the fast-moving ones. You can also leverage market surveys and polls via social media to know which products are in high demand.

4. Organize Your Products Properly

Each portion of your head shop should be well-displayed. All related products should be placed together. In case you have pipes mixed up with blunt wraps and hacky sacks you aren’t getting it right. 

The general administrative arrangement of your commercial environment should enable customers to check through your classifications. As well as choose their desired products promptly.

5. Feature Your Best Sellers

Identify the products you sell more and attractively display them in central places. Just in case you maintain a major display for an item somewhere else in the shop, it’ll be wise to place a minor display at your register too.

Whereas a buyer might come in to purchase a different product, they won’t afford to pass by their favorite one on the way out of your shop. 

6. Strategize Displays and Signage 

Potential best-sellers can be held up in the doldrums in case you don’t market them effectively. Most smoking accessory brands and manufacturers of rolling paper offer attractive bright displays to market their products. You should take advantage of them. By ensuring they help boost your sales.

The same applies to signage; in case a brand provides you with a  sign starring its logo, grab it. Even if you lack the space to display it in your head shop, you can even delight your customers using it as a giveaway prize.

7. Align Your Décor

Choosing the ideal décor style for your head shop can be challenging. Much as you need your shop to be professional and tidy, you equally need it to be attractive and fun.

Search the Internet for photos of successful head shops and come up with an idea of how you would like your shop to appear.

The Social Aspect

Currently, in business, social media is playing a major role. It has become naturally beneficial for shop owners to be actively present on social media platforms. Here are some ways you can leverage the social factor for the benefit of your business:

1. Update Your Website Content and Appearance 

Although most of your buyers might preferably use Facebook, Google, and Instagram to find out more about your shop, running an up-to-date website are among the sure ways to look professional. Welcoming potential buyers to your business with an elegant digital existence will portray you as one of the best in your field.

2. Put the Customer First

As the saying goes, “a customer is always right” Consumers are always wary of shops inclined to profit-making, but frequent stores that appreciate them. You should always ensure a good connection with the buyers. And that your customer service philosophy is properly understood by all your workers.

In regards to social media, reply to customer queries as fast as possible, and device ways of rewarding faithful customers.

3. Leverage Instagram

The image-oriented Instagram interface is incredible for the product’s display. Your Instagram business profile comes with an in-built shop that you can leverage to sell your items countrywide. Influencer marketing has always been the 

Instagram’s top factor for head shops.

Influencers are reputable Instagram users that encourage their converts to use products. Owing to their status, one suggestion from them can give rise to a lot of sales.

4. Host Events

The actual and digital social worlds meet at the events you hold at your head shop. Use Facebook, Twitter, and Instagram to publicize events, and then utilize the event itself to network with buyers, provide product samples, and make epic sales.

Certain event ideas that work well in head shops comprise product launches, meet and greets with varieties, and guest speaker events. If you sell clothes in your shop, you could even host a runway show and free classes on the ideal ways of using rolling papers and water pipes. They are often fun ways to relate with the community.

Head Shop FAQs

Here are some of the commonly asked questions about head shops:

What makes a good head shop?

A good head shop is a legitimate and credible business, just like any other specialty shop. It should be transparent and honest about where they’re located, buying wares, and how they’re enhancing the industry. An ideal head shop has a wide selection of quality vapes, glass as well as cannabis accessories.

What do I need for a head shop?

Here are some of the things you need to run ahead shop:

The iconic character pipes: Pipes come in all extremely crazy forms and sizes, but there is something so radical about buying a pipe modeled after your favorite superhero, Star Wars villain, video game character, horror film icon, and so on. It’s these kinds of finds that truly make a remarkable purchase.

Papers: Internet discussions have said it, and the agreement is papers! Papers are a must-score seconded by a hippie, hot girlfriend. Many smokers sift the clean and satisfying smoke that the papers provide.

There’s a tendency in the works, away from cigars and their chemicals, that can sometimes shift the flavor of your filler. Papers offer a purer smoke, without the additives. Plus, you can get enough papers for your buck.

Incense: This is a favorite of the hippie culture. Whether you need to combat certain odors, meditate, or are just ordinarily disgusted by the stink of your roommates, incense makes for a tremendous head shop bargain.

Generally, head shops will also have a wider assortment of scents than your local Walmart, along with a higher quality burn.

Conclusion

So now you have all the information you need about running a successful head shop. Go ahead and implement the tips in this post and enjoy the benefits.